Taylor Sitorius
/Art+Design
Butler University Health and Recreation Complex
Taylor works with the Butler University's Health and Recreation Complex specializing in graphic design. Much of her work involves information design focused on clear, catchy, and concise communication between students and staff.
Intramural Program Spotlights
Tasked with creating an active design to advertise fall and spring Intramural Sports for each school year, Taylor creates designs that highlight student involvement while clearly communicating all available activities. Sticking within the HRC branding and color pallet to create designs is crucial for consistent messaging.
Policy Signage
Safety in a wellness center is vital. Creating simple, clean designs helps ease communication between staff and students. Working with a young college population often allows for the use humor in designs.
Health Services
Working with Health Services at the HRC provides more creative freedom. Their programming spans from sexual and mental health to body positivity campaigns and student stress reduction programming. Their graphic design needs create the challenge or working within the larger HRC brand while giving their designs the personalized, hands-on feel their marketing approach and messaging calls for.
Welcome Banners
Welcome Banners are one of the first things guests see when they enter the HRC. These banners must match the brand requirements for both the university and HRC as well as setting the tone for guest experience in the building.
